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Tower Local

Northwest Arkansas Based Local Web Design and Marketing

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Brand Building

How To Make Instagram Work For Your Business

July 25, 2021 by Joyce

Instagram is one of the most popular social media platforms, with more than one billion active monthly users. This platform helps a user in gathering insights into selling products and even services. Creating a business page on Instagram is relatively straightforward. It requires you to first create a personal one, then converts it into a …

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The Importance of Social Media Marketing

July 24, 2021 by Joyce

Social media marketing plays a great role in growing your business. Many people use social media platforms, making them ideal for branding. The different social media platforms available out there tend to vary based on different factors. For instance, the way to carry out marketing on Facebook is different from the strategies that work for …

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How to Create Engaging Social Media Posts

July 23, 2021 by Joyce

Even the most social network-savvy people, when opening a business, can hit a snag when trying to handle social media for their company. If you already regularly use Facebook and Pinterest in your personal life, you may feel like you’re already a social media expert! Still, personal accounts and business accounts have very different sets …

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Ways to Improve Social Media Presence

July 17, 2021 by Joyce

A great following for your business page on social media can mean reaching more of your potential customers. Media platforms, like Facebook, Instagram, Twitter, LinkedIn, Pinterest, Snap Chat, and Google, are essential marketing tools in business marketing. In this article, we highlight ways of improving social media presence and reaching more audiences. User-Generated Content Also …

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Branding Consistency is Crucial for Business Success

July 10, 2021 by Joyce

Delivering messages that are aligned with your core values is critical to the success of your business. And that’s what brand consistency is all bout. Over time, if you present your logo, colors, and message consistently, your brand becomes engraved in the customers’ minds. Why is this important, you might ask? When consumers are on …

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8 Key Elements of Brand Building

July 5, 2021 by Joyce

Your brand is one of the most valuable assets to you and your company, and building a quality brand is a lot more involved than designing a logo and printing it on your business cards. Branding helps customers know what to expect from your company, remember your products, and distinguishes you from the competition. If …

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Does Your Business Need a Rebrand?

July 5, 2021 by Joyce

Branding makes your business stand out among competitors delivering similar goods and services. Unfortunately, you may feel that the brand doesn’t correspond to your authenticity and previous business needs after a while. It is sometimes a good idea to rebrand for a better competitive chance in the ever-changing market to maintain your competitive advantage. This …

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